A Trustworthy and Modern Dental Website Redesign
Building a welcoming, professional online experience for a local dental clinic
Project Summary
Crystal Dent, a well-respected dental clinic in Ashland, needed a website that reflected the high-quality care they’re known for. While their in-person reputation was strong—especially for cosmetic and family dentistry—their old site felt outdated, impersonal, and wasn’t driving engagement or appointments. Our goal was to design a digital space that felt clean, professional, and comforting—making it easy for both new and returning patients to learn about services and confidently book a visit.
What We Did
We gave Crystal Dent’s homepage a fresh, approachable look using soft blues, whites, and clean typography to evoke cleanliness and care. A bold headline—“Your Smile, Our Priority”—instantly conveys their mission, supported by prominent calls to action like “Make an Appointment” and “Learn More.”
To build trust, we spotlighted what sets them apart: experienced staff, advanced dental technology, and excellent patient reviews. Visual service cards made it easy for users to explore treatments like implants, whitening, and braces. Quick stats—1,200+ happy patients and a 4.9/5 review score—reinforced their credibility right away.
We also made the booking process seamless. A mobile-optimized appointment form, clearly listed hours, and an FAQ section helped ensure visitors could easily get the answers they need and take action quickly.
Results
The redesigned website now aligns with Crystal Dent’s brand: modern, compassionate, and reliable. It’s easier for users to explore dental services, find trust signals, and schedule appointments—all from any device. Since launch, the clinic has seen a significant bump in appointment requests, improved search visibility, and higher engagement across key pages. The new website now reflects the same care and professionalism that patients experience in person.
Get Started
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Questions?
What services do you offer at KAVO?
At KAVO, we specialize in a full suite of digital solutions, including web design and development, branding, e-commerce development and digital marketing (social media, SEO, email marketing). Our team provides tailored strategies to help brands thrive online.
How long will it take to complete my website?
Depending on the project’s complexity, a typical website can take 4 to 8 weeks from initial consultation to launch. E-commerce sites or highly customized projects may take a bit longer. We prioritize open communication to keep you informed at every stage.
What sets KAVO apart from other agencies?
KAVO combines creativity, technical expertise, and a customer-focused approach. Our small but dedicated team prioritizes performance, user experience, and measurable results, ensuring every project is completed to the highest standard. We’re passionate about helping our clients succeed online with a blend of quality and affordability.
